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Yahoo ! Inc. (2013-2017)- oath (2017-2019)- verizon media (2019)automattic (2019-present)tumblr (stylized as tumblr; pronounced "tumbler" ") is a microblogging and social media site founded by david karp in 2007 and currently owned by spicy ai porn american company automattic. The service allows users to post multimedia and other content in a short blog. Players can follow outsiders' blogs users.Bloggers can also make their blogs private.[3-4] for bloggers, many of the site's features are accessed through a "dashboard" interface.As of march 2023 [update], tumblr offers over 572 million blogs.[5] Beginning (2006-2012) Development of tumblr began in 2006 during a two-week break between contracts at david karp's consulting firm, davidville. Karp had been interested in tumbllogs (short blogs, hence the name tumblr) for some time [8] and was waiting for one of the leading blogging platforms to introduce their personal tumbllog platform. Since no one did after a year of waiting, karp and developer marco arment began work on their own platform. Tumblr launched in february 2007[11][12] and reached 75,000 users within two weeks[13]. Arment left the company in september 2010 to work on instapaper. Purchased locations in the user panel. This launch came just two months after tumblr announced it was moving to paid advertising on the personal platform.[15] Affiliated by yahoo! (2013-2018) On may 20, 2013, it was announced that yahoo and tumblr had reached an agreement on yahoo! Inc. Will acquire tumblr for $1.1 billion in cash. Some tumblr citizens were unhappy with the news, leading some of them to create a petition that has nearly 170,000 signatures. David karp remained as ceo and the deal was completed on june 20, 2013. Ad sales targets weren't met, and so far, yahoo has written off the cost of tumblr by $712 million. 22][23] karp announced in november 2017 that he would be leaving tumblr at the end of the year. Jeff d'onofrio, president and chief operating officer of tumblr, has taken over the leadership of the company. Wrestle under verizon. In early spring 2019, similarweb estimated that tumblr had lost 30% of its user traffic since december 2018, when the gaming platform introduced a stricter content policy with very tight content limits for moms and dads, which was a notable attraction for the service) . In late spring of this year, it was reported that verizon was considering selling the site due to ongoing difficulties since the start of the purchase [26] (as it did with another yahoo resource, flickr, through its smugmug sale). Following the news, pornhub's vp publicly expressed interest in buying tumblr, vowing to restore the old norms in buying thinker content.[27] Automattic (2019-present) August 12 this year, verizon media announced that it would sell tumblr to automattic, the operator of the wordpress.Com blogging service and the corporate backer of the eponymous free source blogging software. The amount of the sale was not disclosed, but axios said the sale was worth less than 3 million greenbacks, well below yahoo's original purchase price. Automattic ceo matt mullenweg stated that the portal operates as an add-on service to wordpress.Com and that there were no plans to cancel the content policy responses made during verizon's tenure.[2] In november 2022, mullenweg announced that tumblr will add support for the activitypub decentralized social network protocol.[28] Features Blog management Toolbar. The toolbar is the key tool of the typical tumblr user. This is a live stream of the latest posts from the blogs they subscribe to.[29] using the control panel, visitors can comment, reblog and like posts from other blogs that appear on the game panel. The toolbar allows the player to upload text messages, images, videos, quotes, or links to a personal blog with a single keystroke displayed at the top of the toolbar. Customers can also connect their blogs to their twitter and fb accounts; so every time a message is posted, it will also be sent like a tweet and a status update. As of june 2022, users are also able to disable reblogging for some posts via the toolbar.[31]queue: users can set up a schedule to delay messages they post. They will spread their posts over a small number of hours or days.[30]tags: readers help their audience find notifications on certain topics by adding tags. If someone uploaded a picture to their site and wanted their users to be able to find the pictures, they would add the #picture tag and their users would be able to use the trigger to find notifications with the #picture tag.Editing the html : tumblr allows users to edit the theme html code of their subscriber to control the look and feel of their blog. Customers also use their own domain address for their own blog.Mobile After tumblr acquired tumblerette, the ios app created by jeff rock and garrett ross, in 2009, the service launched an official for iphone.[32][33] the site was made available for blackberry smartphones april 17, 2010 go to the mobelux app in blackberry world. In june 2012, tumblr released the latest version of their ios app, tumblr 3.0, which supports spotify integration, high resolution images, and offline access. An add-on for android is also available.[35] windows background application was developed on april 23, 2013. [36]. The google glass app was developed on may 16, 2013.[37] Inbox and messaging You can allow users to ask questions on tumblr blogs. , Either by myself or anonymously, blogs to answer. Tumblr also previously offered a "fanmail" feature, allowing customers to send emails to blogs they subscribe to. A feature that allows users to communicate on the resource with other tumblr visitors. This feature has been rolled out "virally"; initially, it remained available to a group of 1500 gamers and similar visitors could access the messenger if they were sent a message by all the clients who received the password to the most system. The chat platform replaces the fan mail system, which has been deprecated. The following month, the ability to send alerts to others via the dashboard was added.[41] In november 2019, viewers to share content in real time with visitors who share their interests. Posts disappeared after 24 hours, which was dangerous to edit.[42] the group chat feature was discontinued on september 22, 2021[43][44] Original content In may 2012. Tumblr has launched a storyboard blog. Run by an in-house editorial team that publishes stories and videos about targeted tumblr blogs and users. In april 2013, the storyboard was closed.[46] Last march, tumblr began syndicating original video content from verizon's go90 video network as part of the ongoing integration of oath features. , And reported actions to roll go90 towards using oath properties to communicate its content. This made relevant content available to the international market as go90 is only available in the us.[47][48] Paid content July 21, 2021 , tumblr launched a post for some beta customers, allowing bloggers to monetize their content. Progressive views of our visitors.[51][52] in 2011, the site was at its peak in demand in the teen and college world, with half of tumblr's visitors under the age of 25. In april 2013, the website reached over 13 billion page views worldwide.[54] User activity, as measured by quarterly blog posts, peaked at 100% of millions in early 2014 of the year. Declined in any of those 3 years to approximately 30% of millions by october 2018. Only 5], every day more than 21 million messages are created on the pages of the site.[1] Tags The tagging system on the portal is powered by a both self-tagging (the user writes their own individual tags in the posts they use), and an automatic manual function (the website will recommend popular tags and tags that the user has used before). Only the first 20 tags added to someone's post will be indexed by the site. Tags are preceded by a hashtag and separated by commas, spaces and special characters are allowed, up to a maximum of 140 characters per tag.[56] There are two main types of tag used by tumblr users: descriptive tags, and also opinion or comment tags. Descriptive tags are usually introduced by the original poster and promise the content of the post (eg #art, #sky). They are needed for a unique poster, so its post will be indexed and real for others who want to view this piece of content to see.The tags that are used as a form of communication are unique to tumblr and are often more personal, expressing opinions, reactions, meta-comments, introductory data, and more. Reblog from him) the user can include their own comments in tags, all without changing the content or appearance of the original post. Not absolutely all players prefer to use tags like this, but those who use tags for feedback prefer to add descriptions to the actual post.[56][57] Lgbtq content and community Many tumblr researchers have realized that this website is often used to guarantee group and square footage of viewing identity formation and gender expression for lgbt groups.[58] prior to the ban on adult and self-sufficient content in 2018, transgender users posted their own gender transition experiences, including post-surgery photos to testify to their gender and the healing process. Many users felt that the ability to be anonymous or to cultivate the identity they were transitioning to made it acceptable and harmless to post personal information on the site.[59] Adult content At the time of purchase, yahoo tumblr was described by tech journalists as containing the most pornographic content.[60][61] an analysis by news and technology site techcrunch on may 20, 2013 found that more than 22% of all traffic in and out of tumblr is classified as pornography. Moreover, 16.45% of blogs on tumblr contained only explicit content.[62] after july 2013, and its acquisition by yahoo, tumblr gradually restricted the placement of content for the adult population on the site's pages. In july 2013, tumblr began filtering movie content on adult tagged blogs so that the user does not appear in search results and is shown tagged if the user is not logged in. At the end of winter 2018, a safe routine that filters "confidential" file and blogs) became enabled by default for any players under opt-out conditions.[63] December 3, 2018, tumblr announced that from december 17, all drawings and videos depicting intercourse, as well as photographs and videos from real life depicting human genitals or nipples imitating females, will be deprecated. Exceptions are reserved for illustrations or works of art depicting nudity, nudity associated with "political or newsworthy speech in print", and depictions of "female" nipples consistent with medical events such as childbirth, breastfeeding, mastectomy, and breast cancer surgery. Sex change. The rules do not apply to text content. All messages that violate the policy are hidden from public view, and repeat offenders can be reprimanded.[64][65] shortly before the announcement, the tumblr app for android was patched to remove the ability to disable safe mode.[66] This change was widely criticized within tumblr; in particular, it has been argued that the service was required to address other serious issues (such as the destruction of hate speech or the number of intimate spambots on the service), or that the service's adult community provided a platform for sex education, independent adult performers (especially those who represents the lgbt community, they believe they are underrepresented in the heteronormative mainstream industry) looking for an option for their work, and those who seek refuge on portals with "over-police control" to share creative work on topics for entertainment. [67][68][69] tumblr has stated that it uses all sorts of schemes to detect potential violations in combination with manual checks.[66] users quickly discovered many false signals.[70][71][72] a significant number of customers scheduled protests on december 17.[73] The day the ban went into effect, tumblr published a new post explaining the new policy, showing examples of allowed sexual images. On the service and stating that he is fully aware of "his "special responsibility" to serve his lgbt user base and what a useful thing "lgbtq conversations, exploration of sexuality and gender, efforts to document the existence, and concerns of people who work in sex -sphere, and the photos, website, and gifs of gender reassignment payments are all examples of content that is not only allowed on tumblr, but also actively encouraged.”Prohibition, in particular transport, that the presence of adult content made the service unattractive to potential advertisers, the stop trafficking in persons act for the purpose of sexual exploitation (us federal law that makes web pages liable for knowingly facilitating or facilitating illegal trafficking in persons for the purpose of sexual use and severe restrictions on porn content material apple introduced it for software offered in the ios app store (which similarly prompted several reddit customers to severely restrict consumer access to forums on our site containing 18+ content).[66] In january 2022, tumblr reached an agreement with the new york city human rights commission, which stated that this year's ban on 18+ content disproportionately affected lgbtq users. The agreement required the company to reconsider unique schemes , reconsider the collection and appeal process and consider closed operations, and educate its moderators about diversity and inclusion.[75] in november 2022, tumblr changed its rules to allow nudity, while not images of this nature.[76] Corporate affairs Tumblr headquarters is correct: 770 broadway new york. [5] [77] [78] we also have a support office in richmond, virginia. As of june 1, 2017 [update], tumblr has 411 employees.[1] the company's logo is made in a dirty bookman style with some modifications.[80] Funding As of 2011[update], tumblr received about $125 million. Funding from investors.[81] the company has raised funding from union square ventures, spark capital, martin warsawski, john borthwick (betaworks), fred seibert, krum capital and sequoia capital (among other investors).[82][83][84] In its first funding round in october of the 21st century, tumblr raised $750,000 from spark capital and union square ventures.[85] the firm raised $4.5 million in series b terms in december 2008[86] and another $5 million in april 2010.[87] in december 2010, tumblr raised $30 million in series d funding. In august 2011 we were valued at $800 million. In september 2011, we raised $85 million in a funding round led by greylock partners and insight venture partners.[90] nicole lapin of bloomberg west on september 7, 2012. David karp said the site monetizes through ads. Their first ad launch began in may 2012 after 16 pilot campaigns.[91] tumblr earned $13 million in 2012, but he hoped to earn $100 million in 2013. In 2013, tumblr reportedly spent $25 million funding operations.[81] In 2013, tumblr began allowing companies to promote their posts to a larger public. Tumblr head of sales lee brown called the average purchase of content on tumblr nearly six figures.[92] tumblr also provides the ability to sell premium question templates for use on blogs.[93] In july 2016, advertisements were implemented by default on almost all blogs. Customers can opt out, and the service has said the revenue-sharing program will be made a reality at a later date. In february 2022, tumblr launched a subscription-free option, microblogging marketing for five greens in 30 days or $40 annually.[95] Criticism Copyright issues Tumblr has been criticized for copyright infringement by participating bloggers;[96] however tumblr accepts reports of the digital millennium copyright act being removed (dmca)[97]. Tumblr's visual appeal has made it ideal for photoblogs, which quite often include copyrighted work by other authors that is re-posted without payment. Tumblr users can post non-original videos using "reblogging", a tumblr feature that allows users to repost content purchased from any blog to their own blog with attribution.[96][99] Security Tumblr has been struggling with banner ads and security issues. It may be may 2011, the email chain affected 130,000 users.[100] December 3, 2012, tumblr was attacked by a cross-site scripting worm deployed by the internet troll group gay. Negro association of america. The post calls for users to harm themselves and criticizes blogs in general.[101] User interface changes In 2015, tumblr users were criticized for clarifications in such reblogging arrangements.In july 2015, the operating system was changed to prevent players from deleting or editing other users' individual reviews when posting in bulk; existing comments are only deleted all at once. Tumblr staff claimed that the change was intended to combat "misattribution", though the move was met with criticism from "ask blogs" and "rp blogs" who often shortened long reblog chains between players to improve readability. In september 2015, tumblr changed the way reblog comment threads are displayed: instead of an indented nested view for a normal post, all reblogs are now displayed in a flat view, and user avatars have been added, among other things. Even more so on portable sites, and complements the inability to edit existing comments. While a number of users have requested this change to deal with posts that have become illegible due to the extremely large number of comments on a reblog post, most regulars (even those who requested such a change) criticized new, but already loved format. The verge also criticized the changes, noting that it was cleaner but removed the site's "nostalgic charm".[102][103] User base behavior Despite the nuance that tumblr's user base can usually be perceived as accommodating people from all of these ideologies and identities, the common point of criticism is that user attitudes on the site stifle discussion and discourse. Recently, members of the steven universe fandom brought artist before attempting suicide due to their work, where they drew skinny characters that are generally considered "fat" for the series. This year, kotaku reporter geeta jackson described the portal as a "bleak black hole," citing how the design and practicality of buying led to "fandoms exiting through control" and an environment that hindered discussion and discourse. / >Promotion of self-harm and suicide In february 2012, tumblr banned blogs promoting or promoting suicide, self-harm and eating disorders (pro-ana) .[106] The suicide of british teenager tallulah wilson raised the issue of promoting suicide and self-harm on tumblr, as wilson was reported to have blogged about self-harm on the portal. A visitor to the site reportedly sent wilson an image of the noose, accompanied by the message, "here's your new necklace, try it on." In response to wilson's case, maria miller, uk secretary of state for culture, media and sport, said that social media sites like tumblr should remove "toxic" self-harmful content[107][108]. Searching for terms like "depression", "anxiety" and "suicide" on tumblr now brings up a social ad page directing the user to services like the national suicide helpline and 7 cups; and also a chance to open search results.[109] There are concerns that certain tumblr posts glorify suicide and depression among young people.[110] Politics In february 2018, buzzfeed published a report alleging that tumblr was being used as a distribution channel by russian agents to influence the american vote during the 2016 presidential election[111] Despite a no-hate speech policy, tumblr is known for hosting nazi and white supremacist content.[112] in may 2020 tumblr has announced that it will remove reblogs of discontinued hate speech, especially nazi and white racist content.[113] Censorship Several countries have blocked access to tumblr from - for pornography, religious extremism or lgbt content. Such countries include china[114], indonesia, kazakhstan[115] and iran[116]. At the end of the winter of 2016, the indonesian government temporarily blocked access to tumblr within the borders of the state, as the portal hosted a directory with pornography. The government soon canceled the order to block the platform and said it asked tumblr to self-censor its erotic content.[117] Prohibition of adult content In november 2018, the tumblr app for ios was removed by apple from the appstore as soon as illegal images of child pornography were found in the service. Tumblr has said that any images uploaded to the service are scanned on an industry-wide basis, but a "routine audit" has revealed images that are also not entered into the registry.Following the incident, a number of tumblr blogs, especially those focusing primarily on adult-tagged art such as erotica, as well as resources on creativity and anatomy, were also taken down, and affected users went to other sites (such as twitter ). ) To warn others and report the deletion, and encourage users to mirror their blog content.[119][120] subsequently, tumblr removed the ability to turn off "safe mode" in its android app[66] and announced a broader ban on intimate images of sexual acts and nudity on the site, with certain limited exceptions.[64] tumblr deployed an automatic content recognition system, resulting in the removal of numerous non-pornographic images from the platform.[121] in december 2018, sometime in the fall after the initial ban, the ios tumblr app was reinstated in the app store.[122] The site was in demand for its popularity with adult content that attracted ladies and serves another underserved audience.[123] Famous users Celebrities who have used tumblr include taylor swift,[124] lady gaga,[ 125 ] ariana grande, [126] zooey deschanel, [125] john mayer, [125] soulja boy, [126] fergie, [126] zane, [127] lana del rey, [126] grimes, [126] hayley williams ,[126] frank ocean,[126] sufjan stevens,[126] jene aiko,[126] amandla stenberg,[126] karlie kloss,[126] camila cabello,[128] neil gaiman,[129] linda carter,[ 130 ] ryan reynolds,[131] diane duane,[132] chuck tingle,[133] ursula vernon,[134] and wil wheaton.[135] October 21, 2011, then - us. President barack obama created tumblr.[136] Late last year, a tumblr user went viral after allegedly collecting human bones from a cemetery, sparking a controversy known as "boneghazi" (a suitcase of bones). And the horns of benghazi). A user from new orleans, louisiana, suggested sharing human bones in a facebook area known as the queer witch collective. This post was later reposted on tumblr by a live contender and the facebook account was traced back to a tumblr account due to a profile picture match.[137] in january 2016, searches were carried out at the user's home, during which 11 bones and 4 teeth were found.[138][139][140] Comparison of microblogging and other services. Comparison of free blog hosting servicessocial media listlist of technology companies in the moscow region of new yorklinks ^ A b c d "press release" tumblr archived from the original on may 8, 2012. 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